Established in Sandrigo, in the heart of Vicenza's goldsmith district, this company has adopted the concepts of 'style, culture, and design' to create a brand reflecting the excellence of Vicenza-styled gold jewellery. Maria Loretta De Toni, the founder, is well-known within the jewellery industry for creations inspired by varied world cultures, which also contain decorative elements that portray nature, according to Italy's historical goldsmith traditions. The outline of a butterfly - a symbol of evolution - distinguishes the designer's trademark clasps.

The company's mission is defined by its participation in international gold jewellery design competitions, most notably the UNESCO-sponsored ‘Jewel for Peace' initiative in 2000, ‘The Routes of Gold - Vicenza, Venezia La Serenissima, and the Orient (1404-2004),' a book and exhibition launched at Vicenza's Civic Museum in 2004 and, in 2008, the creation of the jewellery piece, ‘Palladio and the Orient' as well as the guide to the exhibition ‘Luxury through an Oriental Eye (1000-2000).'

Maria De Toni participates in all major gold jewellery fairs by presenting collections with high artistic value. Distribution is carried out by qualified distributors and is available on television shopping networks.